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Solving problems with digital service design
Haallas’ design process covers the entire lifecycle of service design. We determine the problems that need addressing with our customer, assess the background, and design a finalised interface to ensure top-quality usability.
Haallas' operating model is based on the principles of agile development. Our team’s work is always iterative: the designers actively communicate with the developers and analysts throughout a development process. This allows us to find the most innovative solutions to our customers’ challenges.
From determining the problem to proposing solutions
What type of needs does your organisation, business operations and customers have? Who will be using the future service? What sort of an impact should the published service have? One of the cornerstones of Haallas’ design process is that our company works with customers to determine their problems. We will help you identify the needs, problems and goals of your organisation and the users.
Concept design and user surveys
A successful end result is based on a high-quality concept of designing the key features, determining the target groups of the service in more detail and creating a frame for designing the interface. A vital part of this phase is a user survey, i.e., a more detailed assessment of the needs that the future users of the service will have. The concept can involve for example, a light interface prototype, careful determination of features, user group descriptions or all of the above.
Interface design, visual design
A description of the service interface structure, information architecture, innovation of functionalities and a polished visual appearance that matches the brand. A high-quality user experience is based on a carefully constructed interface, complemented by a stylish appearance. We create complete solutions, in which every detail is carefully thought out, from the first drafts made with a pencil to the final creation. The interfaces we design are always tested with real users to ensure smooth usability.
All of our digital services must be accessible, so that everyone, regardless of age, background or physical attributes, will be able to use them. However, accessibility is not just about the legal requirements, but about making a top-level user experience possible for everyone.
UX analytics and user feedback
The launch of a service is the first step in achieving top-level user experience. After a launch, feedback and improvement proposals are gathered from real-world users through web analytics, questionnaires and user surveys, and based on this information we are able to continue improving the service.
“What motivates me in my work is the possibility to influence things, continuous professional development, and nice colleagues. My goal as UX Designer is to make digital services that are accessible for everybody and that look attractive, as well as make the user experience pleasant both for the user and for the content creator.”
- Kata, Lead UX Designer